Monday, 26 May 2014

Tips for Designing Logos and Using Fonts in It

When going to design a logo either for a website of for any business organization, it is essential to keep in mind all the details and core concept of the owner so that the logo could relate with people that are connected to that business. A designer should think in both, technical and emotional, ways for gathering ideas about designing a brilliant logo that could make a good impression on viewer’s mind. A good logo is not just a matter of few colors and fonts arranged in different combination and sizes in fact, it conveys a direct message, about that particular website or business, to anybody who come across the logo.
Size Matters in All Cases:
Every time, when you sit down to design a logo, you should try to test the logo, after designing a sample, in different font sizes and make sure that it looks perfect in either extremely large or small fonts. Because it may not be visible on the top section of a website or just going to stick on the company’s board only. A logo would definitely be used in other places like in social websites, business cards, receipts and forms etc.
If you miss to check the accuracy and perfection of logo, in different font sizes, then it might spoil the whole concept of yours when used somewhere else that you skipped while testing.
Font Selection Affects the Quality:
Another most important thing that is essential, when designing logo, is that you should try the most relevant font that represent the nature of business like if you are going to design a logo for a rock band’s website then using a light font might not be a good idea instead, you can use a bold type of font that could relate to rock music’s true aura and viewer could get the idea about band and its website after watching the logo only. You should be aware of different font types and could be able to choose the perfect one from vast font family.
Trying Different Styles May Give Better Results:
Sometimes, it is a good idea to try different style before reaching to the final step of logo designing. As a designer, you are ought to be creative and creativity requires the habit of trying different things in the work. Try adding different color in each word or alphabet or you may also try partial color sequence in a logo. Similarly, trying some funky fonts may give you the perfect logo that your client was expecting from you so you should not rely on traditional font types when designing a logo.
Sometimes Fonts Are Not Enough:

A logo can also be expressed by the use of symbols and pictures along with different fonts in it. So you should give it a try and use different symbols, either partially, in words along with fonts and you will find something interesting by adding some change to the conventional creativity of yours. But the use of fonts in words is easier for the viewer to remember the name of business that could be beneficial for company.

No comments:

Post a Comment